Module one: Resource development strategy

It guides you to develop strategies that build strong collaborative partnerships with donors.
With relationships at the heart of your strategy (partners, stakeholders, beneficiaries) you can create a diverse and resilient funding base that supports your organisation’s vision and mission.
You will:
  • Understand the basic principles of resource management before you start to fundraise.
  • Familiarise yourself with the different types of funding, from corporate donors to online fundraising – a mix is crucial for sustainability.
  • Know how to write a resource development strategy – what research to do, who to involve and what to include.
  • Understand ethical resource development and its importance in building your organisations reputation.
  • Know how to evaluate your resource development strategy.

Start here!


Whether you are a beginner or looking to refresh your knowledge, this self-taught module will equip you with the skills you need. Practical exercises throughout help you put what you learn into practice.

This is part one of a training programme.