HelpAge’s brand is one of our most valuable assets, representing our core values, commitments, and the expectations people have of us.
Strengthening awareness of our brand and maintaining consistency in our communications are essential aspects of our identity.
This page provides all the information you need about our brand. You can learn about our brand and download logos and templates.
Brand guidelines
For a detailed guide on utilising the HelpAge brand, download our brand guidelines. This resource outlines specifications for logos, colours, and typefaces, serving as a foundation for consistently representing the HelpAge brand across various platforms.
Use the HelpAge International logo on materials published by HelpAge International. This includes materials published jointly with other organisations.
The HelpAge global network logo may be used on HelpAge International materials published jointly with network members.
Network members may use the HelpAge global network on their materials, either on its own or with their own logo, to show they are part of the HelpAge global network.
HelpAge global network partners may not use the HelpAge International logo as this is our official trademark. This also helps us control and manage our reputation.
Download HelpAge templates for documents, publications and stationery. You can also download a PDF for reference which shows how each template looks when it is used.