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In our approach to our work, we emphasise:
Social justice and empowerment:
- We put older men and women at the heart of our work, involving them in programme design, implementation and review
- We work with the most disadvantaged and vulnerable older people, speaking out on behalf of those who cannot speak for themselves.
Partnerships:
- We work in partnership with like-minded organisations, especially those working with children and families.
Service delivery:
- We provide services where governments are failing to reach older men and women
- We respond to emergencies quickly and effectively and help older people build their resilience to natural disasters and political crises.
Evidence and policy change:
- We develop ways of improving older people’s lives by monitoring our programmes and recording their effectiveness
- We use robust evidence to persuade policy makers to address ageing issues.
Read more about our approach to our work in our Strategy to 2015
